A successful investor profile is not about how you present financial information: that part of investor communications is largely regulated, at best undifferentiated and, over the long term, an output of your business… and good investors are as good or better than you are at modeling results. Building a successful investor profile is about making sure that the qualitative factors that you do control are aligned with what investors want to see. Leadership. Execution. Confidence. Caution. Innovativeness. Aggressiveness. Values that vary by company and industry, and that investors associate with success.

Magritte Partners can help you:

• Conduct a careful analysis of your current and aspirational investor base to understand what values they associate with success
• Develop a holistic approach to communicating those values, working hand-in-hand with communications, marketing and sales teams to make everyone better-aligned and more successful individually and as a team
• Identify the cultural biases that might be at play reaching out to international investors and overcome obstacles or, better yet, turn them into advantages
• Evaluate the success of your investor outreach through in-depth interviews or quantitative outreach

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